Our approach, what we do at each stage of your launch, the results we've delivered, and the team behind it.
Chinese players are quick to try new games, and they lean heavily on what creators and other players say. Impulse buys without the right expectations often end in negative reviews. So we build reputation before launch day.
Creators show real gameplay, so players can see what they're getting.
Coverage from respected gaming media gives the game a quality signal.
Together, they remove the hesitation before purchase.
Good first experiences turn into reviews and recommendations.
These run in the background for the whole campaign, whichever plan you choose.
On top of the pillars, each phase of your launch has its own set of actions.
Monthly plans start at $499. For bigger launches we build custom packages, including offline events at malls, campuses and comic conventions.
Finding the right publisher in China is hard from the outside. SRY Game Hub, our free matchmaking platform, puts your game where publishers and investors are already looking.
Few developers know which Chinese publishers suit their genre, budget or timeline.
Researching and contacting publishers one by one costs months, often with no reply.
Language and cultural differences make it hard to start the conversation.
Sign up on SRY Game Hub with your email. No fees, no subscription.
Add your game's details, trailer and Steam page. Steam info can be filled in automatically.
Verified publishers and investors browse new projects on the platform.
Interested partners reach out to you directly.
We work with major and boutique publishers across China, and we bring Chinese games to partners abroad too. Listing and browsing are free for both sides.
Our translators work on games, so terminology, UI length and tone are handled with the player in mind.
Dialogue, UI strings and item text. Send JSON, CSV or spreadsheets and we return the same format.
Description, short description, tags and capsule text, written for Chinese search.
Trailers, announcements and social posts for your China launch.
Share the text files and any context, like screenshots or a glossary.
We count the words and confirm the price and delivery date.
Our team translates, then checks terminology and consistency.
You get the files back in their original format, ready to import.
From AAA franchises to small indie launches.
We ran the franchise's Chinese social media across Bilibili, Douyin, Red Note and Weibo, combining in-house content with creator partnerships to keep the game in conversation year-round.
A high-volume KOC campaign with individual creators and MCNs, mixing lifestyle and gaming content to reach players across many demographics.
The game had no Chinese localization and no presence in China. We set up official Douyin and Bilibili accounts and worked with 10 KOCs to build awareness from zero.
Ahead of Early Access, with no Chinese community yet, we ran a Heybox wishlist campaign with 6 niche creators and seeded the game across key gaming forums.
A team based in China, working between overseas studios and the Chinese game industry every day.
Tell us what you're working on and we'll give you an honest read on what fits.
Contact us